What is a product configurator?

In essence, the product configuration is a collaborative effort between the user and the product configurator. 

Overview

The product configurator displays the product’s rules that must be completed with personal data from your users. This, of course, must be completed before the order is delivered to the production team.

In essence, the product configuration is a collaborative effort between the user and the product configurator. The user selects a feature, the configuration engine validates the selection, and the user can proceed to the next step.

On the surface, this procedure appears straightforward. However, it conceals the product configurator’s complicated structure and a huge number of product configuration criteria. There are things in life we like to do daily like the British people, who can’t imagine a day without the “tea time”, a short but sweet moment afternoon.

However, there are also repetitive tasks that we are used to do on daily basis, and don’t want to break our routine. This scenario applies to the everyday lives of many e-commerce shops.

Product variants are options of one “master” product but with different specific features.

A product configurator helps you choose choices for a product to match the specific demands of your customers. A product configurator automates the process of creating quotations and requirements, speeding up the estimated timeline, and placing the item into production.

When creating the structure of the product content offered in a web shop, the association between the product variants matters a lot. The customer should be able to comprehend the nature of the variant-defining attributes. Some of the product attributes may be required to be filled, and cannot be left empty. Yet another type of product values need to be locked.

Benefits of a product configurator

Using a product configurator has a lot of advantages. The same advantages apply to both B2B and B2C businesses which include everything from improved sales procedures to higher customer satisfaction. This assertion has been proven to be accurate numerous times and for many years. We’re taking personalization to a new level today.

Instead of sending clients things that are specifically tailored to them, why not allow them to design their own personalized and unique product? What type of outcomes are we going to reach if we do that?

 • Product configurators ensure that manufacturers get the right order
 • Product configurators reduce lead times
 • Product configurators increase customer satisfaction
 • Product configurators provide you with a chance to connect with your customers

Benefits of a product configurator

Using a product configurator has a lot of advantages. The same advantages apply to both B2B and B2C businesses which include everything from improved sales procedures to higher customer satisfaction.

This assertion has been proven to be accurate numerous times and for many years. We’re taking personalization to a new level today. Instead of sending clients things that are specifically tailored to them, why not allow them to design their own personalized and unique product? What type of outcomes are we going to reach if we do that?

Product configurators provide you with a chance to connect with your customers. Customers who use a product configurator focus on ensuring the development of the product which is most fit for them.

The only restrictions they face are those given by the configuration requirements, which are in place to make sure that the product is perfectly functional and can be produced without an issue. The user will be guided through the configuring step, by a proper product configurator. In this case, the level of memory for hearing aid is a decision that affects a variety of features.

You can’t get an omnidirectional microphone for hearing aid if you want a telecoil (an antenna for your ears that receives magnetic waves and transforms them to sound), and you can only obtain 64MB memory and 4 CPUs if you want a telecoil.

Because this hearing aid configurator is based on rules that explain these links, you will get a tiny pop-up message notifying you that the decision you are about to make will affect the following characteristics.

If you want to know more about e-commerce development platforms or apps, read our blog posts for Shopify and Shopware. Our dedicated outsourcing team can be your collaborator in ecommerce.